It's not Magic, It's Science...
Strategic planning for distributors doesn't always involved forecasting for new products, but it should. Especially when technology and regulatory pressures tend to change the products you need to offer to be successful. But the traditional problem is how do I know what or how much to stock when I have never sold it before. Using a combination of analytics and some deep thinking we can arrive at some conclusions, it's not magic its just good old data science. When you try to work out the market potential for something fundamentally new, you’re actually trying to resolve two, linked problems. First, you have to look past what it is now, and see how much better and cheaper it might become Second, you need to think about who would buy it now, and who else would buy it once it is better and cheaper, and how it might be used. Electric Landaulet The second problem is actually the hard one. Anyone with a sense of history ought to have been able to look at a phone the size of a b...