Going after the low hanging fruit...
Food for Thought... According to HubSpot.com - A marketing and sales software company. Customers believe that sales reps are 88% knowledgeable on product and only 24% on business expertise. Nearly 57% of B2B prospects and customers feel that their sales teams are not prepared for the first meeting. A whopping 68% of B2B organizations have not identified their their sales processes and marketing tactics. So we can see that most companies as well as the sales people really need some help in figuring out how to effectively increase sales. When asking business leaders about their sales performance, a common reply is they could do better, but aren’t sure how. They point to the following common issues as they relate to their salesforce: Lack of direction/focus. Not knowing what they are doing or where they spend their time. Not selling other existing products/services to existing accounts. Unsure if they are pursuing new customers. Add to all of this, the less t...